Design philosophy
We are a group of diverse voices that design world-changing campaigns. As a full-suite agency, we work with teams to tell the most compelling brand stories and position their mission and business goals around a well-defined strategy. Our mission is to create magic in the world by telling stories that no one else will.
GEORGE KO
George is an innovative brand strategist and designer with over a decade of experience in brand development and creative direction. As the founder of SQUADRON, George has successfully led over 15 brand identity, design, and marketing strategy projects. His portfolio includes work with prestigious clients like Caltech, for which he developed comprehensive brand guidelines, UI/UX design, and a new wordmark. George has also led projects with global companies like Salesforce, Google, and Cognizant. George's brand identity work for startups like HGEN and Food Roots led to multi-million dollar seed rounds. George's deep expertise in storytelling, design, and strategy continues to drive growth and innovation for both established companies and emerging brands.